Gifts & Crafts

John Jones steps down as Bira president after two years

Corinne VasseurNovember 10, 20265 min read0 views

At a glance

  • Karen Forret, owner and managing director of Scottish retailer Wilkies, takes over the role at the British Independent Retailers Association.
  • John Jones has completed his two-year term as president of the British Independent Retailers Association, with Wilkies' Karen Forret succeeding him at the association's AGM. Jones named the launch of the Bira Forum as his proudest achievement and called for business rates and planning reform.
Concept illustration of a row of independent shopfronts at dusk, with a brass shop key and ribbon resting on a wooden counter in the foreground.

John Jones, managing partner of Hereford retailer Philip Morris & Son, has stepped down as president of the British Independent Retailers Association (Bira) after completing his two-year term. The association works with more than 6,000 independent retailers across the UK.

Karen Forret, managing director and owner of the Scottish independent multiple retailer Wilkies, succeeded him in the role at Bira's annual general meeting. Jones will remain involved with the association as Forret takes over.

Reflecting on his tenure, Jones said serving as president had been a considerable honour and described the past two years as challenging ones for independent retailers. He pointed to the value of a collective voice, saying that Bira allows independents to achieve together what they could not accomplish individually.

He named the launch of the Bira Forum as his proudest achievement. The forum gives members a space to discuss issues, share challenges and access advice.

Despite the pressure on the sector, Jones said he remained optimistic about the future of the high street. People value the sense of place and community it provides, he argued, along with the knowledge and service that independent retailers offer. He added that genuine reform of business rates and an overhaul of planning rules would be needed for the high street to thrive.

Jones also stressed the importance of adaptation. Philip Morris & Son has traded for 180 years, he noted, but the business today in no way resembles the one it started as; evolving, in his view, is the key to surviving and thriving.

Bira chief executive Andrew Goodacre thanked Jones for his contribution, praising his leadership through a difficult period for independent retail and describing the Forum as a lasting part of his legacy.

Reported by Corinne Vasseur, Candles, Ceramics and Fragrance Analyst.